Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Closing Keynote: Getting giants to dance - what can we learn from designing large and complex public infrastructure?
Gold
Tuesday, November 7, 2017 • DesignOps Summit 2017
Share the love for this talk
Closing Keynote: Getting giants to dance - what can we learn from designing large and complex public infrastructure?
Speakers: Stephen Pollard
Link:

Summary

Airports are vital pieces of national infrastructure. They cost billions, and can take decades to design and deliver. We expect them to meet the day to day needs of millions of users, operate totally reliably, survive changing climate conditions, whilst providing a return on investment for their owners and operators. Stephen Pollard from Arup will explore the past present and future of a major airport in London, looking at challenges and successes to understand how best to manage design at the nexus of people, process, technology, and large complex assets.

Key Insights

  • Design practice has evolved from creating buildings to delivering national visions and economic investments.

  • Collaborating with economists, planners, and specialists enriches design strategy and execution.

  • Heathrow Airport’s financial model heavily influences design constraints and decisions, notably the flat landing charges.

  • Designers must go beyond execution and influence organizational strategy and economics.

  • Organizational culture and explicit value alignment are critical success factors in large-scale design delivery.

  • The transition from open partnerships to structured program management and business case gateways redefines design roles.

  • Design ops is emerging as a central discipline for ensuring quality and value in complex projects.

  • Early informal experiences and relationships shape perspectives that influence professional design thinking.

  • Pre-booking carry-on baggage into overhead lockers illustrates innovative thinking in future airport design.

  • Active engagement in strategy conversations allows designers to contribute meaningfully to business outcomes.

Notable Quotes

"Can we just hang out, get on the tube, and hang out at Heathrow? He looked at me very strangely."

"We’ve moved from simply delivering the design that’s in front of us to influencing the strategy itself."

"The landing charge is the key thing airlines look at and that needs to stay flat."

"Organizational culture and values have been essential to ensuring successful delivery."

"Design ops is at the heart of how we can achieve outstanding quality and value in design."

"This client project is very deliberate and explicit in focusing on culture and values."

"If you could pre-book your carry on baggage into the overhead locker, wouldn’t that be great?"

"We must talk like business people, not just designers."

"There’s been a steady evolution starting with delivering buildings to delivering national economic visions."

"I am so glad to be part of this new design ops community and wish you all the best of success."

Ask the Rosenbot
Louis Rosenfeld
Opening Remarks
2023 • Advancing Research 2023
Gold
Liz Ebengo
The Burden on Children: The Cost of Insufficient Post-Conflict Services and Pathways Forward
2024 • Advancing Service Design 2024
Gold
Jake Burghardt
Stop wasting research: Create new value with insight summaries
2025 • Rosenfeld Community
Saara Kamppari-Miller
Theme Three Intro
2022 • DesignOps Summit 2022
Gold
Dan Willis
Filling the Void
2018 • DesignOps Summit 2018
Gold
Steve Portigal
Looking Back…to Look Ahead
2024 • Advancing Research 2024
Gold
Xenia Adjoubei
Empowering Communities Through the Researcher in Residence Program
2023 • Advancing Research 2023
Gold
Ana Ferreira
Designing Distributed: Leading Doist’s Fully Remote Design Team in Six Countries
2024 • DesignOps Summit 2020
Gold
Kristin Skinner
Opening Keynote: Org Design for Design Orgs
2017 • DesignOps Summit 2017
Gold
Louis Rosenfeld
The Bigger Picture: A Panel Discussion
2019 • DesignOps Summit 2019
Gold
Sahibzada Mayed
Cultivating Design Ecologies of Care, Community, and Collaboration
2023 • DesignOps Summit 2023
Gold
Sahibzada Mayed
The Politics of Radical Research: A Manifesto
2023 • Advancing Research 2023
Gold
Uday Gajendar
The Rise of Meta-Design: A Starter Playbook
2022 • Enterprise Community
Dan Hill
Strategic design, slowdown, and the infrastructures of everyday life
2022 • Enterprise Community
Robin Beers
Navigating organizational systems: Rethinking researcher’s role in driving change
2025 • Advancing Research 2025
Gold
Sabrina Mach
How to Design Your Design Operating Model
2021 • DesignOps Summit 2021
Gold

More Videos

Nalini Kotamraju

"I believed we could do more — more for the company, customers, stakeholders, and ourselves if we had more agency."

Nalini Kotamraju

Research After UX

March 25, 2024

Dean Broadley

"Society grows great when old people plant trees they know they shall never sit in."

Dean Broadley

Not Black Enough to be White

January 8, 2024

Denise Jacobs

"Racism is by design, and there's no way to counter it unless we counter it with design."

Denise Jacobs Nancy Douyon Renee Reid Lisa Welchman

Interactive Keynote: Social Change by Design

January 8, 2024

Kim Fellman Cohen

"Our team’s improvement wasn’t the final state—we set ambitious goals to be in the 80th to 90th percentile next year."

Kim Fellman Cohen

Measuring the Designer Experience

October 23, 2019

George Aye

"Why do designers decide how to design this? How do we wean design's addiction from whiteness?"

George Aye

That Quiet Little Voice: When Design and Ethics Collide

November 16, 2022

Nathan Curtis

"A design system is done not when the style guide is launched, but when it positively impacts customer experience."

Nathan Curtis

Beyond the Toolkit: Spreading a System Across People & Products

June 9, 2016

Greg Petroff

"There is an enormous amount of diversity in the real estate agent community, from demographics to technology savvy to regional differences."

Greg Petroff

The Compass Mission

March 10, 2021

Chloe Amos-Edkins

"Understanding culture means looking at a spectrum from global trends down to intimate communities."

Chloe Amos-Edkins

A Cultural Approach: Research in the Context of Glocalisation

March 27, 2023

Mackenzie Cockram

"Some stakeholders still prefer their beliefs to data, even in academia."

Mackenzie Cockram Sara Branco Cunha Ian Franklin

Integrating Qualitative and Quantitative Research from Discovery to Live

December 16, 2022