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Context Window: Five Futures for AI
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Wednesday, June 11, 2025 • Designing with AI 2025
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Context Window: Five Futures for AI
Speakers: Matt Webb
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Summary

We’re moving into a future of widespread deployment of AI. Skate where the puck is going: what new design paradigms will we need for our new products there? To explore this, Matt starts practically… with his own prototypes and experiments. He finds five possible worlds, and we’ll imagine each in turn, finally asking: what does it mean to dream?

Key Insights

  • Context windows are crucial for generating relevant AI outputs.

  • AI-driven prototypes aid in exploring potential future applications of technology.

  • Emergent properties of AI agents can facilitate complex problem solving without explicit programming.

  • Personalized mini applications can now be created with minimal coding through AI tools.

  • The cost of creating smart applications is falling, making technology more accessible to individuals.

  • Industry interfaces will evolve, blending human and AI interactions into collaborative processes.

  • AI's creative capabilities can be harnessed for original artistic and design work.

  • Hallucinations in AI reflect a deeper possibility for generative creativity, similar to art and storytelling.

  • The future may see transformative software that is adaptive to individual user needs.

  • Innovation requires a blend of practicality and imagination, using AI to dream up new concepts.

Notable Quotes

"The context window is what makes the completion after the prompt actually relevant."

"I think that's the highest poem velocity of any consumer electronics."

"Even with these emergent effects, agents are incredibly simple to build."

"Computers got 10 years better overnight."

"AI isn't just changing what systems can do; it's changing the interfaces we’re gonna use to interact with them."

"It's possible to build for just one person or just a handful of people because you're not coding, you're prompting."

"Difficult things becoming tractable is only half the story; a whole class of mini apps suddenly starts making sense."

"How do we remember we've got them, how do we share the good ones?"

"New things happen in fiction and dreams, and we can bring objects back from the other side of the bridge."

"Let's all dream together and see what we can bring back from the other side of the bridge."

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