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The most popular design thinking strategy is BS (Videoconference)
Thursday, January 27, 2022 • Enterprise Community
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The most popular design thinking strategy is BS (Videoconference)
Speakers: Tricia Wang
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Summary

How Might We (HMW) is a commonly accepted design thinking practice for framing a problem in space exploration, usually within a codified "design sprint" framework. However, there are risks and limitations that can undermine its value. Join us for a candid, provocative discussion with Tricia Wang, who wrote a searing yet insightful piece recently in Fast Company that challenges the value of the HMW practice, while offering alternatives to help us transcend its issues.

Key Insights

  • 'How Might We' has become a tool for suppressing ideas rather than fostering innovation.

  • Design thinking must be critiqued and adapted rather than treated as an unchangeable doctrine.

  • Diversity isn't just a checkbox; it should be integrated into decision-making processes.

  • Inclusion goes beyond token representation; it requires genuine partnerships with diverse communities.

  • Tech should serve humanity, not just corporate interests—this aligns with Tricia's life philosophy.

  • Methods in design are tools, not rules; they should be iterated upon based on real-world feedback.

  • The design community must maintain a critical outlook rather than conform to established practices without question.

  • Engaging directly with communities leads to more authentic and impactful designs.

  • Networking and building relationships across different backgrounds is crucial for fostering inclusivity.

  • The underlying values of a team or company must reflect their commitment to equity and representation.

Notable Quotes

"Design thinking has become a religion rather than a tool for creativity."

"The ‘we’ in 'How Might We' often excludes the very people we're trying to serve."

"We have to go to the edge to discover the center."

"Diversity should be embedded in the decision-making process, not just included as an afterthought."

"If your methods aren't reflective of the users you're designing for, you're inherently going to create more harm."

"Being curious and asking why should be at the center of design."

"It's essential to build capacity locally, rather than parachuting in with preconceived ideas."

"You have to find allies and make your voice heard, even in unwelcoming spaces."

"In design, discomfort is often a signal that something needs to be addressed or iterated upon."

"Everything is changeable; none of these tools should go unquestioned."

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