Ben Reason
Co-author of Service Design
Ben Reason is a founder of Livework, a pioneering service design company. Ben has been practicing and developing service design since 2001. Over that time, Ben has led work with a wide range of organizations; public and private, large and small. Ben’s focus since the start has been to employ service design to achieve outcomes for business and the public sector. His focus has been on developing the practice of service design in public services and healthcare (although he also has a sweet spot for industrial manufacturing businesses).
Rosenverse talks by Ben:
" Service design is not only supporting but leading – it’s about having opinion and data to lead change. "
Making the system visible: The fastest path to better decisions
November 20, 2025
" Customer journeys used to be specialist knowledge, but now they’re a normalized, even commodified, organizational artifact. "
Ask me anything – Authors of Service Design: From Insight to Implementation
November 19, 2025
" You can design the best service in the most terrible system and not improve the whole. "
Panel Discussion
December 4, 2024