Katie Hansen
Senior UX Research Manager, Thumbtack
Katie Hansen is a Senior Research Manager at Thumbtack, where she leads a team of researchers focused on understanding and improving the user experience for homeowners and professionals. Holding a PhD in Social Psychology, Katie excels in translating user insights into strategic business decisions. She is a strong advocate for leveraging both qualitative and quantitative methods to drive comprehensive, data-informed decision-making.
Rosenverse talks by Katie:
" Start small, revisit a past study, synthesize related findings, or take a step towards creating something like a playbook for your own organization. "
Finding the unknown in the known: Harnessing meta-analysis and literature review
March 12, 2025
" Randomization ensures differences between groups come from the variable tested, not external factors. "
Experimental research: techniques for deep, psychology-driven insights
March 12, 2025
" Use systems thinking to connect insights and show how research impacts organizational strategy holistically. "
Day 2 Theme Panel
March 12, 2025
" Allow space for participants to demonstrate expertise before digging deeper in interviews. "
Methodologies: Beyond the interview [Advancing Research Community Workshop Series]
September 4, 2024