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Summary
Why and how are creative agency leaders and traditional graphic designers finding their way into DesignOps? What is the future of DesignOps within traditional design agencies? Most who are looking into the DesignOps space know it for its focus on the Ps: People, Process, Practice — mostly for technology, and mostly for Product design.
Key Insights
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Design ops can help achieve parity in agencies by focusing on inclusivity and fairness.
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Building a supportive ecosystem within agencies promotes creativity and reduces anxiety among employees.
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Intentional hiring practices and clear role definitions foster diversity within teams.
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Recognition of 'office housework' as valuable can enhance team productivity and retention.
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Creating a transparent skills matrix can eliminate biases and promote equity in employee evaluations.
Notable Quotes
"The value of design and human-centered design is championed from the very top by the co-owners."
"You don't have to just keep the gate open, you need to tear it down."
"Design ops is essential in helping creative teams pivot and adapt effectively."
"This work was leveling the playing field for my team."
"When you see that in an organization, that's where we have the opportunity as design ops to make the choices that matter."
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