Dan Willis
Consultant, U.S. Digital Service
Dan Willis is a designer and consultant helping the U.S. Digital Service fix the federal government one project at a time. He led a major DesignOps effort at U.S. Citizenship and Immigration Services and is currently helping FEMA overhaul its approach for creating enterprise software. Willis led design teams at PBS, Marriott and The Washington Post and his consulting clients have included Volkswagen, the Royal Bank of Canada and the American Museum of Natural History. A frequent speaker at international, national and local UX-related conferences, he is the co-author and illustrator of Designing the Conversation: Techniques for Successful Facilitation.
Rosenverse talks by Dan:
" Enterprise UX is basically the design of cluster-fuck complexity, scale, and hairball relationships. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Melinda Belcher has succeeded both as an outsider consultant and as an inside enterprise manager, and will share how to leverage those differences. "
Theme 3: Intro
January 8, 2024
" Make an uncredible experience credible. That was the directive from organizational resistance to UX. "
Enterprise Storytelling Sessions
June 3, 2019
" They had no idea who we were or what value we provided, so first was hello, we exist. "
Panel Discussion: Integrating DesignOps
November 7, 2018
" The only time you get to build design ops at the same time as the organization structure is like in startups, but they’re so chaotic you don’t get to enjoy it. "
Filling the Void
November 7, 2018
" Why wouldn't we design a fabulous cancellation process for customers who no longer want to be our customers? "
Enterprise Storytelling Sessions
June 14, 2018
" Fortunately, that was terrible. "
Enterprise Storytelling Sessions
June 8, 2017
" One out of every 12 men have some form of color blindness — that was overlooked until we changed our flag icons and got tears of thanks. "
Enterprise Storytelling Sessions
June 8, 2016
" A typical enterprise customer has like five analysts who need a login, not millions of users. "
Enterprise Storytelling Sessions
May 13, 2015
