Dan Willis
Consultant, U.S. Digital Service
Dan Willis is a designer and consultant helping the U.S. Digital Service fix the federal government one project at a time. He led a major DesignOps effort at U.S. Citizenship and Immigration Services and is currently helping FEMA overhaul its approach for creating enterprise software. Willis led design teams at PBS, Marriott and The Washington Post and his consulting clients have included Volkswagen, the Royal Bank of Canada and the American Museum of Natural History. A frequent speaker at international, national and local UX-related conferences, he is the co-author and illustrator of Designing the Conversation: Techniques for Successful Facilitation.
Rosenverse talks by Dan:
" Designers must understand their domain deeply or risk being glorified production artists. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" The theme reminds me of serial killers who live in neighborhoods for decades without anyone knowing what’s hidden inside. "
Theme 3: Intro
January 8, 2024
" Pushing my boundaries and getting out of my comfort zone helped me learn what I was capable of. "
Enterprise Storytelling Sessions
June 3, 2019
" Sometimes you have all the best ideas, but it’s not the right time, and that’s OK. "
Panel Discussion: Integrating DesignOps
November 7, 2018
" You have to make the user unavoidable in every conversation and decision. "
Filling the Void
November 7, 2018
" That sounds like your process. What's your guidance system? "
Enterprise Storytelling Sessions
June 14, 2018
" Normally you go into a talk and they build just like a story. A little bit of information, more information, more information. Here’s my point, and that’s it. "
Enterprise Storytelling Sessions
June 8, 2017
" Know-it-alls claim to know what to do and how users behave, but if they knew the answers, why bring in research? "
Enterprise Storytelling Sessions
June 8, 2016
" Nobody wants nothing. Nobody says, can't, what the hell get in my office? How come you did not do anything? "
Enterprise Storytelling Sessions
May 13, 2015
