Dan Willis

" Funding models remain the biggest challenge in enterprise UX, deeply tied to power dynamics. "

" We’ve loaded ourselves up with lots of outsiders with outsider perspectives to understand the enterprise better. "

" Queerness is change. The power to shape that change is within every one of us. "

" We love small teams because we move fast and break things and figure things out on the fly. "

" Selling an ideal solution to an organization never works. You push a good start and adapt as you go. "

" We dug this hole ourselves by never asking how the client delivers designs after we hand them over. "

" We’re going to say fortunately, and she’s going to say a sentence. Then we say unfortunately, and he’s going to say a sentence connected to that sentence. "

" The prototype caught fire because the motor and axle were misaligned — my design didn’t consider the physical realities. "

" A typical enterprise customer has like five analysts who need a login, not millions of users. "