Summary
We have all heard the old saying “communication is key” but as the landscape of technology widens so do the options we have for communication tools using that technology. To talk about the challenges and opportunities that our organizations face when solving the communication conundrum, we have invited three people working in three different areas where communication is key for organizations with designers: research insights, workflow management and design systems management. Facilitated by Abby Covert.
Key Insights
-
•
Design operations suffer from too many fragmented tools and need unified systems.
-
•
Users want collaborative tools that filter noise and surface only what's important.
-
•
Collaboration in companies requires control mechanisms such as approvals and private comments, contradicting the idea of anarchy.
-
•
Integration between design and development is hindered by translation losses between design and code.
-
•
True agile and cross-functional collaboration are rare due to team turnover and lack of trust.
-
•
Collaborative tools have democratized feedback, increasing ownership across teams.
-
•
Different roles like designers, engineers, and business analysts have distinct needs from design tools.
-
•
Customization of collaborative tools and workflows is essential to fit diverse team processes.
-
•
AI and design systems combined with research can enable automated, smarter design decisions.
-
•
Future collaboration tools should respect users' focus time and reduce constant interruptions.
Notable Quotes
"There are too many things all over the place. I would like to use my magic wand for making them one system."
"A lot of these tools bring more noise into people’s day to day lives. It’s really hard to stay involved and still find time to get your own job done."
"Collaboration is actually not anarchy in companies. There’s always this need for control."
"Translation is a traitor because meaning is lost in translation between design and code."
"The dream of cross-functional agile collaboration is there, but it’s quite hard to realize that because teams don’t have enough time to build trust."
"With collaborative tools, feedback has become a democratic process, and people feel more ownership of the project."
"Design is not only limited to designers. Business analysts and engineers can design too, supported by designers."
"The hardest thing is knowing when to stop talking about something and start building it."
"Eventually, I expect AI to help create designs by combining patterns from meta design systems and research, making design more about crafting experiences."
"I want my collaboration tool to be like the Nest thermostat of my workday, knowing when I’m heads down and when I’m open to communication."
Or choose a question:
More Videos
"But what’s the so what? Get to the point and don’t make me wait."
Megan BlockerGetting to the “So What?”: How Management Consulting Practices Can Transform Your Approach to Research
March 26, 2024
"A developer pretending to be a product manager is not reliable participant data."
Leisa ReicheltThe Five Dysfunctions of Democratized Research at Scale
March 30, 2020
"Liberation not only repairs past injustice, makes fair in the present, but removes barriers to progress and influences future outcomes."
Amahra SpenceDesigning for Liberation, Rehearsing Freedom
November 18, 2022
"We need more governance and rigor around methodologies rather than just democratization."
Chris Geison Dr. Jamika D. Burge Jemma AhmedWhat's Next for Research?
June 17, 2021
"You don’t have to be a CFO or accountant, most of the time you won’t even touch balance sheets or cash flow statements."
Giff ConstableFinancial fluency for product leaders: AMA with Giff Constable
April 11, 2024
"Our best selves hold and hear stories and hold power to account."
Jemma AhmedResearch at an inflection point: Adapting to a new era of collaboration, equity, and innovation
March 11, 2025
"An inaccessible tool costs more than just the person with accessibility needs; it costs their friends and family too."
Samuel ProulxFrom Standards to Innovation: Why Inclusive Design Wins
November 19, 2025
"Building Windows is like ordering pizza for a billion people—everyone is your user."
Sam LadnerData Exhaust and Personal Data: Learning from Consumer Products to Enhance Enterprise UX
June 8, 2016
"Translation is a traitor because meaning is lost in translation between design and code."
Abby Covert Tomer SharonPanel: Collaboration Tools
November 6, 2017