Design at Scale 2022

Explore Design at Scale 2022, a Rosenfeld Media event for UX, product design, research, and design leadership practitioners

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Videos

June 8, 2022

Wednesday, June 8, 2022 • Design at Scale 2022

Reimagining Design: Unlocking Strategic Innovation

Kevin Bethune • Founder & CCO, dreams • design + life

Wednesday, June 8, 2022 • Design at Scale 2022

Accessibility: An Opportunity to Innovate

Sam Proulx • Accessibility Evangelist, Fable

Wednesday, June 8, 2022 • Design at Scale 2022

Connecting the Dots: How to Foster Collaboration and Build a Strong Design Review Culture

Erika Kincaid • Senior Director, Design Operations, MURAL
Brenna Heaps • Design Program Manager, MURAL
Jessica Tsukimura • Director of Creative Operations, MURAL

Wednesday, June 8, 2022 • Design at Scale 2022

(Remote) Service Design: A Transformation Case Study

Alana Washington • Senior Design Manager, Uber Freight

Wednesday, June 8, 2022 • Design at Scale 2022

Design Management Models in the Face of Transformation

Sarah Kinkade • Director, Brand Design and Strategy, Signifyd
Mariana Ortiz-Reyes • Director of Product Design and Experience, Signifyd

Wednesday, June 8, 2022 • Design at Scale 2022

Creating a Basis for Change: Scaling Design Maturity

Jess Greco • Director, Product Experience Design, Mastercard

Wednesday, June 8, 2022 • Design at Scale 2022

You Need Your Own Definition of Design Maturity

Francesca Barrientos, PhD • Sr. Design Strategist, Cisco

Wednesday, June 8, 2022 • Design at Scale 2022

Framing Tomorrow by Questioning Today

Brendan Jarvis • Managing Founder, The Space InBetween

Wednesday, June 8, 2022 • Design at Scale 2022

Kit Unger • SVP, Design, MURAL

June 9, 2022

Thursday, June 9, 2022 • Design at Scale 2022

Delivering Design Education During a Global Pandemic: Lessons Learned

Nicole Umphress • Education Designer, IBM

Thursday, June 9, 2022 • Design at Scale 2022

Remote, Together: Craft and Collaboration Across Disciplines, Borders, Time Zones, and a Design Org of 170+

Rusha Sopariwala • Senior Manager, Product Design, Wayfair

Thursday, June 9, 2022 • Design at Scale 2022

Scaling Accessibility Through Design Systems

Alexis Lucio • Senior Accessibility Lead, Splunk

Thursday, June 9, 2022 • Design at Scale 2022

Mobile Accessibility and You

Sam Proulx • Accessibility Evangelist, Fable

Thursday, June 9, 2022 • Design at Scale 2022

Delivering at Scale: Making Traction with Resistant Partners

Anat Fintzi • Staff UX, The Home Depot
Rachel Minnicks • Manager, Enterprise UX, The Home Depot

Thursday, June 9, 2022 • Design at Scale 2022

Designing in a Pandemic: Integrating Speed and Rigor

Tiffany Cheng • Product Design Lead, Loopio

Thursday, June 9, 2022 • Design at Scale 2022

Unlock Your Team’s Intelligence with Collaboration Design

Emilia Åström • Learning Experience Lead, MURAL
Jim Kalbach • Author of The Jobs To Be Done Playbook

Thursday, June 9, 2022 • Design at Scale 2022

Rest in Peace Fly-in-fly-out Design

Amy Brana Stuart • Head of Design Operations, Viamo

Thursday, June 9, 2022 • Design at Scale 2022

“I mean, I can lift a shovel”: Design Skills in Disaster Response

Emily Danielson • Sr. Design Strategist, ExxonMobil

Thursday, June 9, 2022 • Design at Scale 2022

Lada Gorlenko • Senior Director of Research at MURAL

June 10, 2022

Friday, June 10, 2022 • Design at Scale 2022

Asking the Right Questions: Life, Hope and Moving Forward During the Pandemic

Reginé Gilbert • Designer, Educator, Author

Friday, June 10, 2022 • Design at Scale 2022

Why Your Design Team Is Quitting, And How To Fix It

Liam Thurston • Senior Director, User Experience, Loblaw Digital

Friday, June 10, 2022 • Design at Scale 2022

To Boldly Go: The New Frontiers of Accessibility

Sam Proulx • Accessibility Evangelist, Fable

Friday, June 10, 2022 • Design at Scale 2022

Doing Work That Matters: A Look Beyond The Idealistic Notion of 'Doing Meaningful Work'

Barb Spanton • Director, User Experience, Varian Medical Systems

Friday, June 10, 2022 • Design at Scale 2022

This Is a Talk for Tired People

Luz Bratcher • Director, Golden Repair

Friday, June 10, 2022 • Design at Scale 2022

How to Empower Your Designers to Do Good Research – And Why You Want To

Prayag Narula • CEO & Co-Founder of Marvin

Friday, June 10, 2022 • Design at Scale 2022

Get Your CFO To Say: 'Our Strategic Goal is User Obsession'

Adel Du Toit • Head of User Experience Center of Expertise, The Boston Consulting Group

Friday, June 10, 2022 • Design at Scale 2022

Breaking the Tension: The Power of Enabling Your Employees to Show Up Authentically

B. Pagels-Minor • Thought leader on product and culture development within technology companies

Friday, June 10, 2022 • Design at Scale 2022

Kit Unger • SVP, Design, MURAL
Lada Gorlenko • Senior Director of Research at MURAL

Speakers

Quotes

"No matter the spaces that we navigate, who’s at the table absolutely matters."

"Everyone uses voice assistance now, whether controlling a smart home or sending a quick text; it gives independence to people with disabilities and convenience to all."

"Feedback is a gift; it’s always about the work and never about the person."

"I knew that probably 80% of the problem was about teamwork and maybe 20% was about stuff we needed to build."

"Doubt and fear come up if you haven’t established the right communication and trust."

"We need to get better at betting new products will stand on their own sooner rather than later."

"You need to come up with your own definition of design maturity based on your team’s understanding and context."

"Why was the universe doing this to me? That was a bad question."

"We are tired of fighting for that seat at the table."

"Dan Harmon's story circle helped us design the cadence of challenges and victories to push participants outside their comfort zones and build resilience."

"One day we were in the office, the next day suddenly remote—there was no choice but to adapt."

"Automation only catches maybe 30% of all your a11y defects and even then we still receive a lot of false positives."

"For many users with disabilities, mobile is the best experience for the job because of its accessibility affordances."

"Two-thirds of our internal team had experienced a late or lost delivery, reflecting real customer frustration."

"The most important thing to remember is to be flexible in your concept of a deliverable."

"Work has a social element – connection is one of the biggest things people feel is missing."

"When someone gives you their phone number or interview with you, you become a steward of their data."

"Most services were being used by people not directly impacted by the storm but by construction workers and volunteers."

"We have a choice in crisis — see it as a loss or see it as an opportunity."

"Sometimes working with a bunch of boxes and letters on Zoom was the reality of remote classes."

"If your team sees a clear path of mastery in your organization, they’re much more likely to stay."

"I don’t remember a time when there wasn’t a computer in the house talking at me."

"Don’t kill grandma is our mantra reminding us the stakes of the tiny design details we face every day."

"More is not the same as growth and more is not the same as enough."

"Good designers understand you can’t design what you don’t understand."

"I wanted to make sure that we don’t lie with the data but give product teams raw ingredients so they can transform the products the right way."

"Every time someone mentioned Harvard, my family reminded me I was supposed to be a genius, and I wasn’t."

"People may even forget why you are if you’re conversations that bring the best out of you as a human being."