Patrizia Bertini
Managing Partner, Euler Associates Ltd.
Patrizia has developed her approach to Design and DesignOps through 20+ years of international experience in usability, accessibility, web design, design management and user research. With a background in academic and industrial research leading international teams, Patrizia has been known for her pioneering work in web accessibility, design facilitation with LEGO Serious Play, and co-creation.
Rosenverse talks by Patrizia:
" Speed is not everything we need velocity—speed plus direction is key. "
Designing Within the Lines: How the EU AI Act Can Spark Better AI Innovation
December 11, 2025
" The more the compliance level increased, the higher the cost efficiency. "
The (r)evolution of designOps: It’s Time to Think (really) BIG
September 11, 2025
" We need standardized role definitions, not everyone is a manager just because they manage initiatives - Peter Bosma. "
Charting the future of DesignOps: A community workshop
April 18, 2024
" Applying systems thinking means changing one part affects the whole system — there’s no linearity in relationships. "
DesignOps + KPIs = Measure your Impact!
January 8, 2024
" Design operations in English sounds cool and exciting, but in local communities things are struggling more. "
Pushing DesignOps’ Influence into New Global Markets
September 9, 2022
" Inclusive design and accessibility need to move to the forefront with much more intentionality in how we work. "
The Past, Present, and Future of DesignOps: a 2-part DesignOps Community Call (Part 2)
April 28, 2022