Steve Portigal
Author of Doorbells, Danger, and Dead Batteries and Interviewing Users
Steve Portigal is an experienced user researcher who helps companies harness the strategic power of insights. Steve has interviewed hundreds of people, including families eating breakfast, hotel maintenance staff, probiotic distributors, rock musicians, home-automation enthusiasts, credit-default swap traders, business school professors and radiologists. His clients are leaders in telecommunications, banking, media, energy and eCommerce. He is the author of two books: The classic Interviewing Users: How To Uncover Compelling Insights and new, Doorbells, Danger, and Dead Batteries: User Research War Stories. He’s also the host of the Dollars to Donuts podcast, where he interviews people who lead user research in their organizations.
Rosenverse talks by Steve:
" The curse of good enough is a real trap that we’re grappling with. "
Looking Back…to Look Ahead
March 26, 2024
" There’s this inflection point about how research work is done and what the system wants from knowledge workers. "
The Future of Research: Bridging the Gaps
July 29, 2021
" Sharing war stories helps illustrate the necessity of flexibility and being present in the moment. "
War Stories LIVE! Q&A-Discussion
March 30, 2020
" When you touch this vulnerability, people feel this ira comfort. I went through that myself. "
War Stories LIVE! Steve Portigal
March 30, 2020
" When you look at data without training, confirmation bias makes you just find what you already believe. "
Discussion
May 13, 2015