Rosenverse
Three Years Out: Perspectives on the Near-Term Future of User Research

Log in or create a free Rosenverse account to watch this video.

Log in Create free account

100s of community videos are available to free members. Conference talks are generally available to Gold members.

Three Years Out: Perspectives on the Near-Term Future of User Research

Friday, March 15, 2024 • Advancing Research Community
Share the love for this talk
Three Years Out: Perspectives on the Near-Term Future of User Research
Speakers: Lija Hogan , Milan Mijatovic , Sam Proulx and Louis Rosenfeld
Link:

Summary

We know how things are at the start of 2024, and the long term future? That's anyone's guess. But what might the not-so-distant future look like for User Research? That's a horizon that's just around the corner—and one that you start planning for now. Join us for a free discussion with some UX research thought leaders who have some opinions you'll want to hear about the near future of our profession—and bring your own! We'll be hearing from Sam Proulx of Fable, Lija Hogan of UserTesting and Milan Mijatovic; moderated by Lou Rosenfeld. This Talk is Sponsored by Fable, an #AR2024 Virtual Sponsor.  

Key Insights

  • •

    AI-driven user experiences are becoming non-deterministic, meaning users will receive different outcomes even for the same actions.

  • •

    UX research must shift focus from average user flows to designing for edge cases because now everyone experiences unique, evolving interfaces.

  • •

    The traditional 100-page research report is becoming obsolete due to faster cycles and larger, mixed-method datasets.

  • •

    Mixed methods research combining qualitative and quantitative data at scale will dominate the near future of UX research.

  • •

    AI tools will increasingly assist researchers by automating base-level data synthesis but human interpretation remains crucial.

  • •

    UX researchers need to become more data fluent, including knowledge of product analytics, surveys, and coding languages like Python or R.

  • •

    Understanding assistive technologies and their innovations provides insights into the future of mainstream user interfaces.

  • •

    Ethics and privacy in data collection are critical, especially when researching vulnerable or assistive technology users.

  • •

    Regulations around AI, accessibility, and digital markets are rapidly increasing and impacting UX design and research.

  • •

    New user interface paradigms like chatbots and AR present unique design challenges around user discoverability and interaction.

  • •

    Large-scale in-product behavioral research requires new operational pipelines to properly represent and study edge cases.

  • •

    Researchers must resist building tools before understanding their research needs; tool development should be problem-driven.

  • •

    UX professionals will increasingly wear multiple hats due to shrinking teams and budgets in tech environments.

  • •

    Collaboration between researchers, engineers, product teams, and regulatory bodies is more essential than ever.

  • •

    The future of UX research includes focusing on the human element — empathic connection amid technological complexity.

  • •

    Data alone isn’t enough — quality and relevance of data trump quantity in driving meaningful insights.

Notable Quotes

"If you press the exact same button today and tomorrow you get two different results, that’s non-deterministic UX."

"Now everyone’s an edge case, so research needs to focus on those edge cases, not just the average user."

"The era of 100-page reports is ending because we simply can’t produce them fast enough at scale."

"Mixed methods researchers will need to trust AI for base-level synthesis but still bring human meaning making."

"UX researchers should learn Python or R and how to leverage AI APIs to process unstructured data."

"Understanding how assistive technology evolves is crucial because it foretells the future of interface design."

"We need to become data ethicists and curators, not just data vacuum cleaners, to prioritize quality data."

"Regulations are design problems, not just technical ones, influencing how we create products and experiences."

"Future UX includes designing for user discovery in conversational and augmented interfaces, not just clicks."

"Being fluent in multiple data languages and understanding behavioral and attitudinal data will be essential."

Ask the Rosenbot
Zen Ren
Taking Inspiration from Instructional Design for Research
2022 • Advancing Research 2022
Gold
Rich Mironov
How Can Product Managers and UXers Help Each Other (and Why are Product Folks so Annoying Sometimes)?
2022 • Design in Product 2022
Gold
Matt Duignan
HITS, Microsoft's internal human insight system: From research library to living body of knowledge
2019 • Advancing Research Community
Deanna Zandt
The Unspoken Complexity of “Self-Care” with Deanna Zandt
2022 • Civic Design Community
Sarah Brooks
Theme Three Intro
2022 • Civic Design 2022
Gold
Dr Chloe Sharp
Using Evidence and Collaboration for Setting and Defending Priorities
2023 • Design in Product 2023
Gold
Gina Mendolia
Coordinated collaboration: a Service Design & DesignOps love story
2025 • Advancing Service Design 2025
Gold
Bilan Hashi
The Tension Between Story Collecting and Story Telling in Research
2021 • Advancing Research 2021
Gold
Greg Petroff
Exit Interview #1: Greg Petroff: From Silicon Valley Executive to Sonoma County Possibilitarian
2025 • Rosenfeld Community
Amy Paris
Delivering Equity: Government Services for All Ages, Languages, Sexual Orientations, and Gender Identities
2021 • Civic Design 2021
Gold
Prerna Makanawala
Achieving Balanced Design Consistency
2021 • Design at Scale 2021
Gold
Bria Alexander
Opening Remarks Day 1
2024 • Advancing Research 2024
Gold
Uday Gajendar
Theme Four Intro
2023 • Enterprise UX 2023
Gold
Dolly Parikh
Exit Interview #7: Journey of a Social Entrepreneur
2026 • Rosenfeld Community
Jon Fukuda
Theme 3 Intro
2024 • DesignOps Summit 2024
Gold
Bria Alexander
State of DesignOps Panel
2021 • DesignOps Summit 2021
Gold

More Videos

Uday Gajendar

"Nobody wants to buy or use a sloppy product, especially when enterprise users rely on the apps for 8 to 10 hours a day."

Uday Gajendar

The Wicked Craft of Enterprise UX

May 13, 2015

Jayne Engle

"Cities are not at the heart of global climate discussions, yet they hold tremendous opportunity for change."

Jayne Engle Tanya Chung-Tiam-Fook

Civic Design for the Next Seven Generations—A Discussion on Sacred Civics

August 25, 2022

Kristin Skinner

"Mark Jackson’s command and control style tore the Warriors apart; Steve Kerr’s inclusive leadership led them to a championship."

Kristin Skinner

Opening Keynote: Org Design for Design Orgs

November 6, 2017

Dan Saffer

"AI struggles with context, taste, and common sense, and designers bring that to the table."

Dan Saffer

Why AI projects fail (and what we can do about it)

May 14, 2025

Bria Alexander

"Our sponsors make this conference and programming possible, so thank you all so, so much."

Bria Alexander

Day 2 Welcome

September 24, 2024

Daniela Magaña Flores

"We use a holistic methodological approach combining explicit and implicit quantitative methods to fully get the user's perspective."

Daniela Magaña Flores Ariane Rahn Jeff Ephraim Bander

Ahead of Competition: Learn What UX Benchmarking Can Do for Your Business Today

March 10, 2022

Laine Riley Prokay

"Building a network early can create amazing opportunities further along the career path."

Laine Riley Prokay Lisa Gordon

Carving a Path for Early Career DesignOps Practitioners

September 9, 2022

Luke Roberts

"You can't show up with humility unless you have confidence in the value you bring."

Luke Roberts Christian Bason, Ph.D. Amanda Woolley Ben Reason

Panel Discussion

December 4, 2024

Michal Anne Rogondino

"Our modern way of life is actually really dependent on satellites."

Michal Anne Rogondino

Saving Outer Space: The First UX Design System for Our Nation’s Satellites

January 8, 2024

Latest Books All books